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Productive Brainstorms Take the Right Mix of Elements

The Wall Street Journal:
Most people know what brainstorming means, but few are ever taught how to do it effectively.
Matt Bowen, president and chief executive of Aloft Group Inc., a 28-employee marketing firm in Newburyport, Mass., devotes much time to teaching his employees the ropes of effective brainstorming.
Q: Why are creative thinking and brainstorming technique so […]

If You Have A Problem, Ask Everyone

The New York Times:
John Davis, a chemist in Bloomington, Ill., knows about concrete. For example, he knows that if you keep concrete vibrating it won’t set up before you can use it. It will still pour like a liquid.
Now he has applied that knowledge to a seemingly unrelated problem thousands of miles away. He figured […]

Finding New Biz Ideas

The Wall Street Journal:
Ideas are everywhere. It’s execution of good ideas — not the ideas themselves — that makes for successful businesses.
That said, uncovering real opportunities and fleshing them out requires some foresight and research. Aspiring entrepreneurs should generally stick with industries or subjects they are already well-versed in, since they’ll then be in the […]

Kid Entrepreneur Creates Board Game

Kiplinger:
in a world where we’re all expected to be entrepreneurs and reinvent ourselves to stay competitive in the workplace, it’s never too soon to encourage kids to develop and follow through on their own ideas. Perhaps the example of a project initiated two summers ago by Amanda Wilcox, now 10, and facilitated by her mother, […]

Create An Add-on Product

Entrepreneur:
So maybe you didn’t invent the wheel, or the iPod wave passed you by. But other people’s hot products can mean an opportunity for you to thrive with accessories and add-ons.
With the popularity of plasma TVs, Justin and Derek Ostensen saw the potential to personalize them.
Ever the art connoisseurs, the founders of Ambiance Visuals […]

Need A Biz Idea? Inspiration’s All Around

Gladys Edmunds for USA Today:
Many of us are so preoccupied with our busyness that we miss many opportunities. We move through our days noticing very little of our surroundings. And yet, opportunity and valuable information and inspiration abound in our environs.
These kinds of positive things are all around you. They exist in books, classes and […]

Unlikely Places For Eureka Moments: Netflix

Wired:
Reed Hastings
Founder and CEO of Netflix
Canyon Video
La Honda, California
“I had a big late fee for Apollo 13. It was six weeks late, and I owed the video store $40. I had misplaced the cassette. It was all my fault. I didn’t want to tell my wife about it. And I said to myself, ‘I’m going […]

Unlikely Places For Eureka Moments: Harry Potter

Wired:
J. K. Rowling
Author
Train car between Manchester and
London, UK
“It was extraordinary, because I had never planned to write for children. Harry came to me immediately, as did the school and a few of the other characters such as Nearly Headless Nick, the ghost whose head is not quite cut off. The train was delayed, and for […]

Finding Your Next Big Business Idea

JoshauSaunders:
The best way to think of an idea is to consider things that upset you or cause problems in your daily life. Don’t think of products, think of problems.
Come up with answers to the following:
- What frustrates you?
- What things slow you down or cause bottlenecks?
- In your everyday life, what bothers you?
Answers may be […]

Unlikely Places For Eureka Moments: Peer-To-Peer File Sharing

Wired:
Shawn Fanning
Founder of Napster
Kennedy Hall, Northeastern University,
Boston, Massachusetts
“My roommate had a bunch of friends from back home come visit. They asked him how he got this insane music collection — he was particularly into obscure rap–and there was no easy way to describe how to do it. It was pretty remarkable how difficult it was […]