Cupcake interview with Wes Hurt of Austin’s Hey Cupcake!

Name: Wes HurtAge: 29Location: Austin, TexasOccupation: CupcaketeurURL: www.heycupcakeaustin.com
You went from selling electric scooters to selling cupcakes. When did you first get the idea for Hey Cupcake! and why did you decide both to focus exclusively on cupcakes and set up shop in an Airstream trailer versus a traditional storefront?
I was on a trip to New York City and went by the famous Magnolia Bakery. I waited in line for 20 minutes or so and was amazed by the enthusiasm and anticipation emanating from everyone in line. That day I started planning what would eventually be Hey Cupcake! I decided to sell cupcakes out of an Airstream versus a traditional retail location for a couple reasons. 1) The overhead was substantially less. 2) I wanted to create something new, something people would talk about.
How much baking experience did you have prior to opening in March 2007?
I had never baked a […]

Original post by Rachel and software by Elliott Back

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