If Elvis Were A Digital Entrepreneur Today
CNETNews.com:
Elvis Presley had fans around the world long before the Internet, but he never toured outside of North America. His popularity overseas soared after his music got played on local radio and his movies screened around the world. Elvis’ record label, RCA, had a network through which it manufactured and distributed his music. The company complied with local laws and licensing schemes and was able to market Elvis’ music abroad.
On their own, it would have been impossible for Elvis, Sun Records, or even Colonel Tom Parker to develop the infrastructure required to expose his music from Memphis to Bangkok. Were he around today, Elvis might have become truly independent after leaving Sun Records. That’s because Colonel Parker would have the ability to distribute and market the music–at least digitally–on a global scale.
Nowadays, independent labels and artists are able to directly distribute their music around the world through services like IODA. […]
Original post by Rich and software by Elliott Back