Interview with a Retail Niche Clothing Website Entrepreneur

Beth Ann Herrin ,the propietor of on the Realityplus Clothing Company took a few moments recently to speak with our special correspondent Lisa Di Clemente about starting her niche clothing website.

Beth Ann, tell us about Realityplus Clothing. What prompted you to start this business?
Realityplus Clothing Company is a company that was created to focus entirely on the customer that wears sizes larger than a 14. As a plus size consumer, I have always been frustrated that I cannot find the same updated styling that my smaller friends wear. For years, I have been forced to shop in a few stores that carry plus sizes, but find myself wondering where they get their style information? Why is it that the styling was not as current? And what about fit? And naturally I wondered how many plus size designers were working on the lines that the […]

Original post by Dane and software by Elliott Back

This entry was posted on Thursday, February 28th, 2008 at 8:02 am and is filed under Women, Ecommerce. You can follow any responses to this entry through the RSS 2.0 feed. Both comments and pings are currently closed.

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